The Illusion of Rigor: Why AI-Driven Product Teams Need Context Architecture to Protect Product Quality

Walky Goode is Senior Manager of Research Strategy within PXT Central Science at Amazon. She leads a team conducting qualitative research to uncover critical opportunities across complex enterprise platforms and emerging technology workflows. With over a decade of UX research leadership experience at Google and Amazon, she specializes in building research systems that inform organizational decision-making. She holds an MSc in Industrial Engineering and a PhD in Cognitive Psychology.